STORY & VISION

FEATURES

OUR TEAM

SOCIAL

CONTACT US

BLOG

CAREERS

/

SHELF IS DIGITALIZING THE

SOCIAL EXPERIENCE OF COSMETICS

AS FEATURED ON:

STORY & VISION

SHELF started out as just an idea. The chaotic world of beauty and cosmetics can become confusing and overwhelming to the typical consumer and CEO & Founder, Aviva Kamler wanted to address this problem and offer a solution. Her solution was SHELF, a mobile app designed to make the process of selecting and purchasing nail polish and cosmetics simpler and more convenient for women like herself. Aviva was then admitted to American University’s Entrepreneurship Incubator because not only did she believe in her idea, but other people started to as well. This is where her idea became a reality. Aviva then recruited like minded women, all with different skills and personalities to contribute to the company, and the SHELF Cosmetics team was born.

SHELF was made to help women navigate the highly saturated cosmetic industry. Our goal is to offer women a more convenient option for

selecting and buying nail polish and cosmetics. We at SHELF are

committed to ensuring user satisfaction.

OUR SHELF TEAM

AVIVA KAMLER

CEO & Founder

JAEMIN SEO

CTO & CFO

TRISH ROBBINS

PR & Outreach Associate

JANA KLEEMEIER

Marketing Associate

ANGIE SHUMOV

Marketing Associate

SOPHIE ROOKS

HR & Operations Intern

BIANCA FLORES

Market Research Intern

OUR SHELF BRAND AMBASSADORS

JESI PRICE

TAYLOR FRANKLIN

BRE GAUL

COURTENEY DAVIS

EMAN ABDULLAH

MARLEY KALAT

AMI SANGHVI

MICHAELA PAPALE

HAYA SHAMI

ANGIE VO

CAMILLE PERRY

LUCERO FLORES

GINA AHMAR

ALLY SIGEL

LINDSEY DAMOUR

TIA DORIO

WOULD YOU LIKE TO GET INVOLVED AND HELP US BUILD SHELF INTO THE NEXT AMAZING BEAUTY COMPANY?

LEARN MORE HERE

THE FEATURES

Unlike ever before, catalog your colors in a fun and simple process

Catalog and collect your nail polish colors in a gorgeous personal profile

Catalog your colors by brand and discover each brand's health rating

Find friends and celebrities to follow in this easy-to-use Search feature

Experience what friends and celebrities are wearing in a visually-rich feed

Comment on nail polish posts and join the growing Shelf community

CAPTURE YOUR COLOR

CATALOG BY BRAND

VISUALLY-RICH FEED

YOUR PERSONAL PROFILE

FIND FRIENDS TO FOLLOW

JOIN THE CONVERSATION

EXPLORE OUR SOCIAL MEDIA

CONNECT WITH US

SEND US A MESSAGE

Submitting Form...

PLEASE TRY AGAIN!

THANK YOU!

SHELF COSMETICS

Copyright 2016 © SHELF Cosmetics, LLC. All Rights Reserved.

HANDCRAFTED BY VIBRANCY